Decoding the bootstrappers

They have distinct traits which have helped them stay away from external equity without compromising growth

Published: Aug 7, 2017 06:02:56 AM IST
Updated: Aug 10, 2017 10:12:30 AM IST

Illustration: Chaitanya Dinesh Surpur
  • The bootstrappers have identified niche, less capital-intensive business segments that generate strong cash flows
  • They stick to their core business and avoid unrelated diversifications
  • They plough back a larger proportion of profits into their business
  • The Bootstrapped Bosses have a long-term vision with a strong aversion to living ‘quarter-to-quarter’. Hence they abhor external equity
  • They prefer organic growth
  • Manage their debt better
  • Are not over ambitious and are happy with an industry- level growth
  • Handle business cycles better

(This story appears in the 18 August, 2017 issue of Forbes India. You can buy our tablet version from To visit our Archives, click here.)

Show More
Post Your Comment
Required, will not be published
All comments are moderated
Consumers to prefer online firms offering integrated solutions than individual products
Bajaj Finance-MobiKwik deal: synergies real, customers gain