WHY WE DID THE STORY: There is no superstar in India as revered as Rajinikanth. He transcends everyone and everything in Tamil Nadu, politicians don’t measure up to him, his fans would kill for him. Bollywood celebrities aspire to be him. His charisma isn’t limited to India alone: One of his strongest fan bases is in Japan. With one of the biggest movies of his career coming up, Endhiran (Robot), we tried to explain the mystique behind Rajinikanth; why he commands so much devotion and how he does not let any of this go to his head.
(You can read this story here )(This story appears in the 03 June, 2011 issue of Forbes India. To visit our Archives, click here.)