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30 Under 30: Anirudh Sharma - Innovator-in-chief

Innovator Anirudh Sharma takes the boring and turns it on its head

By Benu Joshi Routh
Published: Feb 11, 2016
Between his discoveries, Anirudh Sharma loves to go on camping expeditions
Image: Bmaximage
Between his discoveries, Anirudh Sharma loves to go on camping expeditions

Anirudh Sharma | 28
Innovator
Category: Design


Anirudh Sharma always found conventional education boring. After finishing school, he set up a small animation studio on the pretext of preparing for the entrance exams to engineering colleges. Two years later, he even enrolled with an engineering college in Rajasthan, but found himself building award-winning large interactive displays instead of studying.

In 2009, Sharma dropped out of college and began to build interactive displays on a commercial scale, when he was invited by the Imagine Group at Hewlett Packard for an internship in Bengaluru. In 2010, he thought up Lechal, a shoe fitted with the vibrator of a mobile phone that would give visually impaired people a haptic sense of direction. The idea went viral. Sharma soon saw possibilities for the general population too, and he quit his internship to launch his shoe company called Ducere Technologies in Hyderabad with Krispian Lawrence, a friend from Bengaluru. It won him the MIT TR35 ‘Innovator of Year’ award in 2012. From a team of two, Lechal now has 100 employees.

Lechal’s success also got Sharma an offer to pursue a Master’s degree at MIT Media Lab in 2012. This gave him the opportunity to learn to build next generation augmented reality systems using futuristic technologies. After graduating in 2015, instead of opting for a job in San Francisco, he set up a research lab in India. “In India, there are so many problems around you. Either you crib about them or say let’s solve them, let’s do something about it. There’s a big opportunity here,” says Sharma.

Sharma’s initiative in India focuses on anti-disciplinary research, bringing the best of scientists, engineers, designers, artists on the same platform to innovate. Currently they are working on repurposing air pollution into industrial grade printing ink.

Niyam Bhushan, a design consultant who has been mentoring Sharma since 2009, says, “He is a special guy, and far ahead of Steve Jobs; closer, in fact, to Bill Atkinson, Elon Musk, and Nikola Tesla. He has a million-fold more to offer.”

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(This story appears in the 19 February, 2016 issue of Forbes India. You can buy our tablet version from Magzter.com. To visit our Archives, click here.)

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  • Kevin Ross

    Great Job Anirudh! Way to go! I like the idea of harnessing the power of billion!

    on Feb 24, 2016
  • Harry Van Der Veen

    Great job Anirudh. Niyam Bhushan makes himself sound pretty clueless by saying: \"He is a special guy, and far ahead of Steve Jobs; closer, in fact, to Bill Atkinson, Elon Musk, and Nikola Tesla. He has a million-fold more to offer.\"

    on Feb 14, 2016
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