WHY WE DID THE STORY: Entrepreneurship and technology have often come together to give us exciting products, like Steve Jobs and the iPad or the Google founders’ search engine. But there is a higher qualitative effect when entrepreneurs use technology to rectify a mass problem. Sure, Ranjan Sharma’s clients — farmers — may not match the number of Google users; but for a nation where food security is a constant concern, his product is sure having a massive trickle down effect.
(This story appears in the 03 June, 2011 issue of Forbes India. To visit our Archives, click here.)