Flipkart.com's new look

Published: Mar 8, 2011

For quite some time now, I’ve hated Flipkart’s (www.flipkart.com ) interface. I thought it clunky, unwieldy and pretty damn ugly. That said, I’ve been a regular on the site because they’ve delivered books quietly, efficiently and at perhaps the best prices I’ve seen any place in the country. For instance, the hardbound edition of India: A Portrait by Patrick French is now available in bookstores for Rs. 699. I bought it off Flipkart for Rs. 524.

But that’s not the reason why Flipkart is being talked about here. Last week, the Web site finally unveiled a new look. And boy, does it work! The interface is slick and very quick. What I liked more is that there is a version of the site that works equally well on the mobile phone.

Flipkart has introduced new categories like movies, music, games, cameras and computers. Now, if only Flipkart got into e-readers and e-books as well!

(This story appears in the 11 March, 2011 issue of Forbes India. You can buy our tablet version from Magzter.com. To visit our Archives, click here.)

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  • Dharmendra Choudhary

    Flipkart.com has been renowned name in india. Flipkart.com which started by two IIT engineers is more popular among indians. Last year It made 25 crore turn over. It indicates how much site is popular. It has given an edge for online market in india where it was likely difficult. Owner of company has set example for new entrepreneur. Now future of flipkart.com is bright and will flourish world wide. It is remain to see when this miracle to be happened. But most important thing to see that within three years of starting business it has taken that height that people always remain hungry. I am also new entrepreneur and it is great example for me because both of them have become my idol.

    on Apr 11, 2011
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