Nikon V1 - The Right Click

A no-frills camera aimed at a photography enthusiast more than the beginner

Published: Mar 21, 2012
Nikon V1 - The Right Click

Finally, a camera that is not promising the moon—that is, more pixels than we know what to do with—has hit the market. The maker, Nikon, a company that deals in serious professional cameras, has come up with an entirely new sensor format for the Nikon V1. This 10.1 megapixel camera is built around a CMOS sensor, comes with interchangeable lenses, and sports a hybrid focussing system that gives you much more speed—both in terms of focussing and frames per second (FPS)—than you would expect from a compact camera. It is a no-frills camera aimed at a photography enthusiast more than the beginner. Nikon's audience for this camera does not come across as the average digital compact buyer. In fact, the lack of pre-set scene modes, or creative filters will actually dissuade such a person. It seems a perfect companion for the photographer who knows what he wants and does not require to keep changing scene modes to get the best picture.

More details at www.nikon.co.in

(This story appears in the 30 March, 2012 issue of Forbes India. You can buy our tablet version from Magzter.com. To visit our Archives, click here.)

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