I have been with Forbes India since August 2008. I like writing about ideas, events and people at the intersection of business, society and technology. Prior, I was with Economic Times. I am based in Bangalore. Email: firstname.lastname@example.org
E-Commerce in smaller towns In July 2011, my colleague Rohin Dharmakumar looked at the booming ecommerce firms and argued that the demand for their services is being driven by smaller towns. Here's a relevant quote:
Indiaplaza’s Vaitheeswaran recounts a letter he got from a lady customer in Mysore 10 years ago, in which she thanked him for shipping her a book of her choice. “I would never have found this book even in Mysore’s largest book store, which is why I would reserve my major book purchases for my trips to my cousin in Bangalore. But you have removed the discrimination between my privileged cousin in Bangalore and me. We now have access to the same books,” she wrote.
“The word she used — ‘discrimination’ — is a very powerful one, but one just as relevant today,” he says.
Also of interest
- Bill Gates does an AMA | Reddit
- Google finally offers Nexus 4 wireless charging orb | Gigaom
- Competing in a digital world: Four lessons from the software industry | McKinsey Quarterly
- Yandex Overtakes Bing as World’s Fourth Search Engine | WSJ
- Bill Gurley: The sage of Silicon Valley | Fortune
- Why Apple Is Working on an iWatch and Not iGlasses | NYTimes
- Nielsen boosts TCS contract to $2.5 billion | Reuters