Great Lakes Institute of Management
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Artificial Intelligence and 21st century marketing
The future of marketing (or Marketing 5.0) is moving from Traditional and Digital to Artificial and Sentient
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AIMLA - The new mantra for technology
AIMLA is reshaping employment and the future of work, enabling the emergence of new business innovations and competition
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The way ahead: Non-intrusive big data
With the impending, all pervasive data analysis techniques, there is now a growing fear whether too many lives will be controlled by too few
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Triple entry accounting & Block Chain - Are they vaccines for financial scams ?
Triple-entry accounting and by extension Blockchains are a way of agreeing on objective reality
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The frightening future of data tyranny
The spectre of identity theft has yet to begin in India on an epidemic scale. When that happens we will face identity cross connections or even identity erasures, identity morphing, and identity avatars with or without our acquiescence
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From driverless cars to pilotless aircrafts
Can new technologies break perception barriers?
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Personal product ownership is passé: Is Indian consumer behaviour changing?
Lease economy, share economy: whatever you call it, the rental economy is here and changing the way Indian consumers use assets
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Today's digital brand marketing trends
India has been proclaimed a "digital-first nation" where the general adoption levels of new digital trends are much higher than world averages
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Economic policy or nation building?
The movement from a cash to a cashless economy involves a few intricate steps. To understand them, let us consider the curious case of QWERTY keyboards
