Harvard Business School
Every successful social movement requires three distinct leadership roles: the agitator, the innovator, and the orchestrator, according to institutional change expert Julie Battilana
A decade-and-a-half after the dawn of social media marketing, brands are still learning what works and what doesn't with consumers
Navigating complex relationships and understanding unwritten processes are among the many challenges of transitioning a family-owned business to the next generation. Len Schlesinger, Michael Raiche, and Roger Zhu discuss the dilemmas of a small Vietnamese restaurant in the case study "Pho Hoa Dorchester."
Walmart couldn't do it. Now it's Amazon's turn to break the theory of the "wheel of retailing." Can Amazon succeed? Is the wheel model even a helpful concept anymore? asks James Heskett.