DEMOCRATISING E-COMMERCE

From digital transformation and software-as-a-service to virtual reality and artificial intelligence, technology keeps pushing the limits of what ecommerce can do. With compounding advancements in technology, there’s something new competing for online retailers’ attention every day. You’ll never find yourself at a loss for something new and different to try — the real task is identifying the best opportunities for your ecommerce business.So how do retailers prepare and adapt to this new paradigm in e-commerce? When the roads of a new world are being paved, how should retailers keep an eye out for opportunities? What strategies to follow to deliver a superior and seamless customer experience in the digital age?

To address this and much more, Forbes India & GoKwik brings to you a series of industry-focused roundtable discussions featuring select leaders from the E-Commerce industry to shed light on the revamped business models and the new dawn of shopping.