sp jain institute of management and research

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Budgeting for memes: Curious case of finance minister and Internet's comic relief
Politicians often entertain the Internet, and FM Sitharaman has become an unexpected star in this digital circus, inspiring countless memes, GIFs, and viral jokes
ByBharatiya Vidya Bhavan's SPJIMR
Stock taking: PhonePe, Upstox and brand extension
ByRajiv Singh
Gen Z: Future of the workforce comes of age
ByBharatiya Vidya Bhavan's SPJIMR
Nuisance to new sense: Can edtech advertising kill FOMO?
ByRajiv Singh
Next-gen MBAs: (L)earning their lessons
ByPranit Sarda
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Mahindra Group to turn employees into leaders with Women Leaders Program
ByShruti Venkatesh
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