Prakash Sharma & Reshma Tonse
Prakash Sharma and Reshma Tonse are the co-founders of 1001 Stories, a user-consumer research and solutions consultancy which uses Behavioural Science and Context Architecture to analyse, understand and influence human behaviour.
The stage for Dunzo, Grofers et al was set in 2003, when Paresh Rawal danced in a Domino’s ad about the 30-minutes delivery promise. The truth is it's not the wait that grinds our gears, it is not knowing how long to wait
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