In 2016, she started a blog named ‘Trend Elite’ and ventured into the world of influencer marketing
Over the last five years, the beauty content creator has enjoyed a loyal fan base for her videos related to skin care, makeup and fashion trends
After graduating from Warwick Business School, she headed the media teams at FAE Beauty, a direct-to-consumer cosmetics company, for more than three years and was responsible for growing the brand’s community and audience