thales teixeira

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How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers
Thales Teixeira studies three of the most successful "platform" startups to understand the chicken-and-egg challenge of how companies can attract their first customers
ByHarvard Business School
Can customer reviews be 'managed?'
ByHarvard Business School
Disruptors sell what customers want and let competitors sell what they don't
ByHarvard Business School

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