ShopClues and the Qoo10 Code

Gurugram-based startup ShopClues was acquired by the Singapore company for approximately $70 million in an all-stock deal

By
Last Updated: Nov 19, 2019, 10:01 IST1 min
Advertisement

Image: Anindito Mukherjee / Reuters[br]

Beleaguered ecommerce company ShopClues has found an unlikely home.

Advertisement

Once a unicorn, the Gurugram-based startup was struggling to keep afloat due to a fund crunch. It was bought by Singapore’s Qoo10 for approximately $70 million in an all-stock deal in early November.

Qoo10, barely known in India, is a popular ecommerce platform in Singapore, Hong Kong and Malaysia. It is the brainchild of Ku Young Bae, an ecommerce veteran is Southeast Asia. Bae took a plunge in the internet economy in 1999 with the launch of Seoul-headquartered GMarket, which was the first South Korean company to be listed on Nasdaq in 2006. In 2009, eBay acquired GMarket for $1.2 billion after buying out shares from existing investors Interpark, a South Korean mall operator, and Yahoo. GMarket was subsequently delisted from the exchanges.

In 2010, eBay entered into a joint venture with Bae to form Giosis, which operates the Qoo10 brand that is a pan-Asian ecommerce marketplace. In July 2018, eBay acquired Qoo10’s Japan business for $573 million and gave its holding in the firm’s businesses across other geographies.

Advertisement
Read More

Headquartered in Singapore, Qoo10 has since emerged as Singapore’s biggest ecommerce firm, ahead of Alibaba-owned Lazada Group, Rocket internet’s Zalora, IDG-backed ezbuy and Shopee, a venture of Tencent-backed Sea group.

Qoo10 has raised approximately $230 million from investors such as Singapore Press Holdings, Saban Capital Group and Oak Investment Partners, among others. It has separately raised $50 million for its cross-border logistics subsidiary Qxpress from Crescendo Equity Partners. A Bloomberg report in April 2019 said, “Tencent-backed Sea bled roughly the same amount every three months last year to expand Shopee. Alibaba, meanwhile, has pumped in a total of $4 billion since acquiring control of Lazada in 2016.”

First Published: Nov 19, 2019, 10:01

Subscribe Now
Advertisement