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'There is a shift from collaborating with just the biggest creator to the right creator'
Saket Jha Saurabh of Snap talks about the evolution of the creator economy, brand collaborations, and how Snap is different from its rivals
BySamidha Jain
Influencers want brands' sponsorship, but not their rules
ByStanford
Gen Z presents a $2 trillion economic opportunity by 2035: Report
BySamidha Jain
Users first, brands later: Snapchat's Resh Sidhu's message for marketers on AR
ByPriyanka Nair
Snap shares plunge 25% as losses triple
ByAFP
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Storyboard18 | NFTs, Metaverse, C2C Future: What's in it for brands?
ByDevaiah Bopanna
Storyboard | Will a name change for Facebook Inc help the brand?
ByPriyanka Nair & Tasmayee Laha Roy
End of road for controversial Snapchat 'speed filter'
ByAFPRelaxnews
Why India needs to take data privacy seriously
ByS. Swaminathan
The social CEO: A new-age imperative
ByMindShift Interactive
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What Mary Meeker's Internet Trends 2015 report tells us
ByPeter Griffin
Levelling the playing field for tech to dazzle
BySanjeev Gupta
Is the $19 billion price tag for WhatsApp a bargain for Zuckerberg?
ByIBM

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