Kellogg School of Management
Kellogg School of Management
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Leaders, don't be afraid to admit your flaws
We prefer to work for people who can make themselves vulnerable, a new study finds. But there are limits
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Take 5: How fear influences our decisions
Our anxieties about the future can have surprising implications for our health, our family lives, and our careers
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If your favorite app disappeared, how would you spend that time?
Knowing whether users migrate to other apps or simply cut back on screen time is critical for understanding competition in the "attention economy"
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Got a niche product to sell? Augmented reality might help
Letting customers "try out" products virtually can give customers the confidence to take the plunge
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3 Tips for reinventing your career after a layoff
It's crucial to reassess what you want to be doing instead of jumping at the first opportunity
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How much do boycotts affect a company's bottom line?
There's often an opposing camp pushing for a "buycott" to support the company. New research shows which group has more sway
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How offering a product for free can backfire
It seems counterintuitive, but there are times customers would rather pay a small amount than get something for free
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Take 5: The surprising ways emotions shape consumer behavior
Companies, take note—emotions like anger, fear, and anticipation can impact what ends up in consumers' shopping carts
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How experts make complex decisions
By studying 200 million chess moves, researchers shed light on what gives players an advantage—and what trips them up
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Could your political views stymie your career?
From being hired to getting a promotion, new research shows you may be penalized for disagreeing politically with the boss