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Elephants cannot dance: A Tale of Two Fords
The automobile giant has reinvented itself to gain profits and maintain growth in the US, but it could not recreate that magic in India. Ford’s lumbering size and a stolid local connect ruined the par
ByFeza Tabassum Azmi
Ford Figo 2.0 focuses on safety
ByShutapa Paul
Ford's Feisty New Fiesta
ByUdit Misra,Salil Panchal
Ford India's Outgoing MD on his success in the country
BySamar Srivastava
Ford’s Ecosport: The ‘friendly’ SUV
ByAshish K Mishra
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Ford’s Boneham Talks About Launching Small Car in India
ByForbes India

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