Forbes India 15th Anniversary Special

Manab Paul–The man behind the innovative idea 'Affordable Vacation Home'

First-gen Bengali entrepreneur Manab Paul, founder of Sree Balaji is the inventive genius who changed the game for a vacation home in India

BRAND CONNECT
Published: Nov 18, 2020 12:11:17 PM IST
Updated: Nov 18, 2020 12:15:22 PM IST

Sree Balaji emerged as a leading construction developer in Eastern India who delivered more than 700 units in the past 11 years. Proposed 4000 units are already lined up for the next 5 years. Panthaniwas is one of its initiative offering vacation homes in places you would love to travel to. It offers residential projects in popular weekend getaway destinations in West Bengal- Dooars, Digha, Shantiniketan, Raichak and Puri few more popular destination are in que . Sree Balaji bagged the “National Builder Award” from ‘Indian Achiever Forum’ at Bangkok for their relentless endeavour to deliver and fulfil the aspiration of their customers. In 2019, two more feathers were added on their cap as they bagged REALTY+ EXCELLENCE AWARDS 2019 – EAST in the ‘Environment-Friendly Residential Space – Non-Metro’ and ‘Villa Project of the Year – Non-Metro’ categories.

Short breaks from city life, continuous flow of rental income and spending life after retirement in peace and solitude were the previous aspirations to own a vacation home. The virus outbreak has given rise to a more urgent motivation – the relative safety from infection away from the urban hot zones. It is Mr Manab Paul, founder of Sree Balaji and the inventive genius behind the idea of ‘affordable vacation home’ who changed the game for a vacation home in India. He is the first-generation Bengali entrepreneur who

single-handedly established the brand with a vision to develop Real Estate with honesty and integrity and make it affordable to middle-class people. He has been honoured with ‘Outstanding Achievement – Young Entrepreneur of India’ at Goa in 2016.

The Journey

Panthaniwas launched its first project at Shantiniketan in 2010 with a vision to let the citizens of Bengal own a part of the Red Soil and stay amidst a rich cultural heritage. It has successfully delivered more than 550 units at Shantiniketan. Only a few bungalows are left for the people to grab the opportunity

“Urban homeowners are reconsidering their housing options in popular tourist destinations to ensure a guilt-free and stress-free holiday accommodation. Previously, second homes or vacation homes were only meant for the affluent who already have a permanent home in the city. But not anymore.

The project is studded with all the modern amenities & facilities including a ‘Club House’ in the name of ‘Panthashala’. It caters all the basic comfort & pleasures to be enjoyed by the owners or guests of Panthaniwas. Artistic landscapes at strategic locations enhance the beauty of the project. It stands tall abiding by the ‘Green Building Norms’ starting from planning to construction. The journey which was initiated  in 2010 now became the most trusted brand in the platform of “ Affordable Vacation Homes “ in West Bengal .

Panthaniwas has been nationally recognized by ‘Realty Plus Excellence

Awards 2019 East’ as ‘Most Environment- Friendly Residential Space – Non-Metro’, while Bon Bungalow has been honoured with ‘Villa Project of the Year – Non-Metro’ on March 14, 2019, at JW Marriott, Kolkata.

What makes Panthaniwas stand out?

The traditional second home clientele in India has been the HNI class who

usually remains unaffected by economic uncertainties on the global and domestic fronts. As Covid19 happened, families who previously budgeted for and splurged on annual holidays are considering buying a second home seriously. As staying near the workplace is not a deciding factor anymore, many people who own a house in the metropolitan cities are letting-out their city homes and moving to a less expensive neighborhood, preferably a tourist destination. Panthaniwas being the pioneer of ‘affordable vacation home’ is offering low cost residential projects at unconventional destinations at pocket-friendly prices with all modern, luxury amenities. Anyone can maintain a healthy work-life balance while enjoying the peace and quiet of a mountain cabin or watching the sea waves for hours sitting in the balcony. Vacation homes experience market appreciation simply because of their desirability. So, owning a home by the hills or sea is not a daydream anymore but a sweet reality.

The pandemic may be giving a new lease of life to the previously insipid second homes market. Urban homeowners are reconsidering their housing options in popular tourist destinations to ensure a guilt-free and stress-free holiday accommodation. Previously, second homes or vacation homes were only meant for the affluent who already have a permanent home in the city. But not anymore. 2020 and the global pandemic has given rise to a new segment of property – Affordable Vacation Home and the pioneer of this new trend is Sree Balaji. They are the first to introduce good quality vacation homes meant for middle-class and upper-middle-class people in popular weekend getaway destinations.

Disclaimer: The views, suggestions and opinions expressed here are the sole responsibility of the experts. No Forbes India journalist was involved in the writing and production of this article.