Automotive, tech firms lead best brands list

Millennials prefer brands that do good; disruptive tech can alienate customers, according to Interbrand

Ruchika Shah
Published: Oct 13, 2017 06:19:07 AM IST
Updated: Oct 11, 2017 02:16:13 PM IST

g_100225_brands_280x210.jpg$109.3 bln is the total brand value of the top 50 Indian brands in 2017, according to BrandZ
Image: Shutterstock


Apple and Google have topped the 18th annual Best Global Brands report by US-based global brand consultancy Interbrand, released recently, while Facebook made it into the top 10 for the first time.
g_100227_brand_value_280x210.jpg






Click here to see Forbes India's comprehensive coverage on the Covid-19 situation and its impact on life, business and the economy​

Check out our end of season subscription discounts with a Moneycontrol pro subscription absolutely free. Use code EOSO2021. Click here for details.

(This story appears in the 27 October, 2017 issue of Forbes India. To visit our Archives, click here.)

Post Your Comment
Required
Required, will not be published
All comments are moderated