Kellogg School of Management

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How “artifacts” can help a family business define its legacy

From a framed dollar bill to an inspiring story, artifacts can transmit a company’s values across generations

ByKellogg School of Management

When businesses square off with “superstar” competitors

ByKellogg School of Management

Customers will pay more for products that feature diversity in ads

ByKellogg School of Management

For girls, early exposure to entrepreneurship can be a game-changer

ByKellogg School of Management

What drives corporate activism?

ByKellogg School of Management

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It literally pays to love your work

ByKellogg School of Management

For home deliveries, faster isn't always better

ByKellogg School of Management

Take 5: Doing business in a warming climate

ByKellogg School of Management

Forget retirement. Think "rewirement."

ByKellogg School of Management

Why do prices rise like rockets ... but fall like feathers?

ByKellogg School of Management

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Beware the "bad-influencer effect"

ByKellogg School of Management

Take 5: Work is changing. What does the future hold?

ByKellogg School of Management

Want to connect with your audience? Stop trying to impress them

ByKellogg School of Management

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