BSA (The Software Alliance) Attempts to Reduce Piracy in India

“Our focus is more on advocacy and education than on enforcement. We use enforcement in a strategic manner to send a message [to offenders],” says Yolynd Lobo, director (India) at BSA, also known as The Software Alliance. As a result, while BSA has filed a few cases in the Delhi High Court, its main focus is on Verafirm, a tool for companies to verify the authenticity of their software. Many times companies don’t realise that they are using unlicensed software, according to Lobo. Only 33 percent of companies have written policies in place regarding the use of such software.
With members like Adobe and Microsoft, the BSA plans to make steady progress in reducing the rate of piracy in India. One can only hope that that number (60 percent) will drop.
First Published: Jul 30, 2014, 06:03
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