
Kowtham Raj & Tanushree Chandra
Author
Kowtham Raj is a Future Energy Leader Fellow of World Energy Council and Tanushree Chandra is a Young Professional at NITI Aayog.
Economy & PolicyNot first-mover or second, why India Inc needs to be the 1.5th mover
To catapult itself to a higher growth trajectory, India needs to recalibrate its fundamental approach to innovation, leapfrog from being a passive adopter to an aggressive 1.5th mover and disrupter. Here's how to avoid the first-mover risks and benefit from niche to mass market consolidation
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