Sandeep Nair
Author
Sandeep Nair is an independent brand marketing consultant, who has worked with P&G, Reckitt Benckiser and Swiggy. Views expressed are personal.
Storyboard18Storyboard18 | Is the 'House of Zuck' strong enough to survive the Facebook train wreck?
By changing the brand architecture to a House of Brands model, Mark Zuckerberg has effectively compartmentalised Facebook and saved his legacy
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