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Storyboard | How brands can control narratives and fight cancel culture
Indian brands are facing social media outrage and boycotts more than ever before. Here's how marketing experts believe brands can carefully tread the tight rope
BySaumya Tewari & Priyanka Nair
Simplicity is important to win the market
ByShubhranshu Singh
Missing head and tail of Indian business literature
ByHarsh Pamnani
Understand, adapt, evolve: How to build resilience in your brand
ByDamyant Singh Khanoria
The neglect of creativity is the data-driven marketer's biggest mistake
ByShubhranshu Singh
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Why you should read business stories
ByHarsh Pamnani
Changing with the times: Marketing strategy as a misnomer
ByShubhranshu Singh
AI initiatives are integral to a brand's marketing needs
ByInfosys

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