Today in Tech: Marissa Mayer’s turnaround strategy, Sam Pitroda's Twit...

Marissa Mayer outlines broad strategy for YahooYahoo’s new CEO Mayer spoke to her employees about her turnaround strategy but did not reveal anything specific (except to say Ken Goldman will replace its present CFO). The broad game plan seemed to be in line with the trends executives, experts and analysts have been talking about. Yahoo will focus on personalisation (CK Prahlad wrote about it in the New Age of Innovation), mobility (Facebook’s Mark Zuckerberg says there will be 4 billion to 5 billion smart phones in five years), core competencies (“We will do more of what we are good at, and less of what we are not,” according to Business Insider. Steve Jobs followed that principle with huge success), and of course, scale (“Rule of 100 million”, AllThingsD reports. (Lalitesh Katragadda of Google told a few reporters in Bangalore that Google works on a principle that its products should impact a large number of people). Specifics should be more interesting.Sam Pitroda’s twitter interviewSam Pitroda’s twitter interview didn’t impress everyone. Sam Pitroda fumbles at Twitter press meet, avoids answering controversial questions: Economic Times. Sam Pitroda’s Twitter conference fails to impress Business Standard. One government bureaucrat available on Twitter for a fixed period doesn't make up for the non-existence of the government on social media, Sunil Abraham, executive director of Bangalore-based research organization Centre for Internet and Societ told Mint newspaper.Still, it’s a good first step, and the direction is promising.Here’s a video that Pitroda linked to ahead of twitter interview, where he calls for easier access to information.

Gartner on BPO in Asia/PacificSome interesting points from Gartner’s press statement on BPO market in Asia/Pac (excluding Japan)Market size:2011: $ 5.9 billion2012: $6.45 billion2016: $9.5 billionTop two in terms of size:Australia: $4.63 billionIndia: $ 1.26 billionTop two in terms of growth:India and ChinaTop segmentsBanking and financial servicesCommunicationsGovernmentTechnologyRetailTravel and transportationGoogle MapsWhile Apple faces rotten tomatoes hurled at it for releasing Maps a bit too early (Stratford-upon-Avon is missing and Greenland is in the Indian Ocean, Independent reported last week) Google Maps takes us literally under the water, to the great barrier reef. Check this out.