We are making sweets without guilt a reality: Jash Shah—Forbes India 30 Under 30 2022

Jash Shah and his mother started Get-A-Whey, a range of protein-based icecreams with sugar alternatives, from their home kitchen. The venture has clocked in Rs 5 crore in revenues to date. Now Shah, one of the winners of the food and hospitality category of Forbes India 30 Under 30, has his eyes set on changing the Indian mindset and embedding 'sweets without guilt' in its culture
Published: Feb 16, 2022