Anand Jain

With an AI-powered search, we can move beyond mediocre results, providing users with accurate, personalised experiences that drive significant business value

The transition from third-party cookies to first-party counterparts may be challenging, but it ultimately offers a more sustainable and ethical path forward for digital marketing

Instead of relying on traditional methods of persuasion through text or multimedia, marketers can now immerse users in virtual environments, allowing them to participate and choose their own adventures actively

Professionals across sectors are queuing up to optimise their work with the help of advanced AI chatbots. Marketers are slow to adapt to this change. Here's how embracing LLM technology can help marketers reimagine MarTech as we know it