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Debranding: The quiet revolution reshaping consumerism

Debranding should be more than a shtick; it is a step towards shaping a genuinely connected global community. By acting thoughtfully, companies can enrich the market and foster deeper connections with

ByIIM Kozhikode

How are middle managers falling down most often on employee inclusion?

ByHarvard Business School

Photo of the day: One man's trash is another man's treasure

ByForbes India

Why digital marketing budgets must include NFTs

ByPraphul Chandra

Do pixels have a taste? Coca-Cola believes so

ByAFPRelaxnews

How Gold Spot became the most popular 'uncola' of its time in India

BySubodh Tagare,S Vejay Anand

Storyboard18 | Why esports and online gaming saw ad dollars influx in 2021

ByTasmayee Laha Roy

Storyboard18 | Marketers believe they write good briefs. Ad agency execs disagree

ByPriyanka Nair

Storyboard18 | How global advertising business reviews affect agencies in local markets

BySaumya Tewari & Priyanka Nair

AI powered marketing: A 5-stage path to success

ByDarden School of Business

Paralympic Games: The toughest marketing pitch?

ByPriyanka Nair

Marketing and branding: How to build a strong brand identity

ByHarsh Pamnani

Live the moment to seize the moment: Lessons from the latest Fevicol ad

ByHarshil Karia

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