G-beauty, C-beauty, T-beauty: Beauty takes on the world and the alphabet
If K-beauty still (very) clearly rules supreme when it comes to skincare, social networks have seen the emergence of new trends from the four corners of the globe in recent months
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After K-beauty and J-beauty, which have a growing number of followers worldwide, new beauty routines are emerging, celebrating the rituals of diverse global populations. These days, G-beauty, C-beauty and T-beauty are the latest trends for those in the know. So what lies behind these mysterious names?
If K-beauty still (very) clearly rules supreme when it comes to skincare, social networks have seen the emergence of new trends from the four corners of the globe in recent months. In 2021, J-beauty progressively made a place for itself in the cosmetics landscape, surfing (notably) on the wave of a minimalist beauty trend—spanning science and tradition—and drawing a global crowd of followers along the way. Now, G-beauty, C-beauty and even T-beauty are up and coming, celebrating the rituals of neighboring, as well as more distant, countries.
A global beauty routine
With their ancestral rituals, Asian countries have long influenced the beauty routines of Western nations, especially in Europe and the United States. We saw it with K-beauty (for Korean beauty) and J-beauty (for Japanese beauty), and the trend continues today with C-beauty (Chinese beauty) and T-beauty (Taiwanese beauty), which are progressively gaining ground with cosmetics inspired, once again, by age-old techniques and traditions.C-beauty, comes straight from China, and is characterized by formulas based on herbs and native plants, while also drawing inspiration from traditional Chinese medicine. It's a kind of holistic beauty, in short, tapping into a trend that has been making waves around the world since the beginning of the pandemic. This all comes with the now essential eco-friendly slant, synonymous with the cosmetics of the future.
Last Updated :
April 18, 22 07:40:29 PM IST