From festive shopping to home makeovers: India gears up for Diwali

Diwali, the festival of lights, is India’s biggest and most significant event of the year. Celebrated with a lot of gusto and gifts, the five-day Diwali festival heralds prosperity and happiness. It’s...

Oct 11, 2018, 11:08 IST6 min

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Lately, lanterns and fairy lights, mostly imports from China have seen enthusiastic buyers, keen on their variety, design innovation, and affordable prices. ...

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The earthen lamps, as old as the festival itself, is a massive cottage industry in India. Here, a potter colours the earthen lamps before despatching them to the local market in Bhubaneshwa...

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A stockbroker, with his family gathered around him, trades during a special "mahurat" trading session, on the occasion of Diwali, at the BSE in Mumbai. The annual ceremonial session is held...

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Indian businessmen pray in front of their record-keeping books as a part of a ritual, called "Choopda poojan", which literally means worshiping the (account) books. The relevance is to wors...

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The shopping malls in Indian metros have a challenge ahead of them, as the heavy discounting by online retailers will be a major draw for the Diwali shoppers who look to buy new clothes and...

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Swedish furniture and furnishing giant IKEA’s presence, with their first store opening in Hyderabad and many more planned in major cities, have raised a competitive anticipation among the e...

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Amazon India showcased a first-of-its-kind ‘Amazon Festive Home’ in New Delhi. The entire apartment space, over two floors, displays ideas for a home makeover, with every product displayed ...

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It’s a shopping tour for a homemaker - From quirky wallpaper to garden accessories, from chic home décor to geeky gadgets, latest smartphones and Alexa-controlled smart lighting, TV and app...

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Interior designers Amber Singh Tikari and Preeti Subhash, have given each room a theme-based décor. While the Family Lounge has a contemporary Indo-Western look, the ethnic and artsy Drawin...

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Along with the Festive Home, Amazon India has also launched three new Echo devices. The Echo transforms the Amazon Festive Home into a smart home with Alexa controlling the lights, TVs, AC,...

Image by Madhu Kapparath

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The sales hosted during the festive period by online majors Amazon India and Flipkart generate a majority of their annual sales. For the first time this year, Amazon India's Great India Fes...

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Amazon gets around 65 percent of its orders from Tier 2 and smaller cities in India. Earlier this month, the company also launched a Hindi version of its mobile app to deepen its presence i...

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