Influencers are subtly steering their followers' choices and inclinations to also try and make a positive impact through their work, Ramya Ramachandran, founder CEO, Whoppl writes
Market regulator Securities and Exchange Board of India's (Sebi) recent interventions to clamp down on menacing influence on stock markets and misleading naive investors are steps in the right direction, even if perhaps a little late
While their experiences evoke a sense of comfort and community, it cannot be seen as a pathway to recovery
A growing tribe of virtual influencers, generated using AI and 3D technology, is gaining ground in India, raking in as much marketing spend as human influencers do. Why are brands choosing to engage with them, and what are the ethical concerns?
Sharan Hegde has built on his popularity as a content creator and his expertise to grow a diversified business that offers a range of products and financial solutions
The skill of styling and photographing her food is something Rajpal has refined over many years, much as what she bakes has changed over time
Viraj Ghelani has over 1.2 million Instagram followers and a number of films lined up, but it is making people smile that makes him tick
Karishma Gangwal dons many hats—actor, writer, editor—while producing her slice-of-life content revolving around Indian families and relationships. She is ready to take it to the next level by acting in a show, also written by her
Revant Himatsingka ditched his corporate life in the US to make India watch what it eats
Nancy Tyagi, who shot to fame at the Cannes Film Festival this year for walking the red carpet in a self-stitched gown, is navigating the business of content creation with the aspiration of becoming a fashion designer
A Forbes India-Goat study recognises content makers who've made their mark. Comedy creators dominate the list, but socially responsible creators are an important part as well