Brothers Murli Dhar & Bimal Gyanchandani transformed their family's small soap-making venture into RSPL Group, a consumer products empire based in Kanpur in northern India. Its claim to fame is Ghari , a low-cost detergent made by flagship Rohit Surfactants, now India's second-largest detergent brand after Unilever's Wheel. Brothers, who reportedly have been mulling a public listing of the privately held firm, have handed over day-today operations to the next generation; Bimal's son Rohit (after whom company was named) handles marketing. Murli Dhar's sons Manoj and Rahul also work in the group.