UpFront
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Hardik Pandya 2.0: Turning a new leaf as cricketer and brand endorser
The cricketer has worked on his physical well-being, his game, as well as his image
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Apple Far Out 2022: New iPhone 14, Apple Watch, and more
A look at the iPhone 14 variants - iPhone 14, 14 Pro, 14 Plus, 14 Pro Max, and Apple Watch series that were launched at the keenly watched Apple Far Our 2022 Event
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How congested are Indian cities? Mumbai among world's top 3
According to a latest research, Istanbul has the busiest roads in the world, followed by Colombia's Bogota. Find out where Indian cities rank
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Auto, real estate and ecommerce feel the festive cheer
In the second of its two-part series, Forbes India looks at categories such as wearables, ecommerce, cars and real estate, which expect to witness a surge in sales
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'Our strategy is connecting people with what they are passionate about': Mastercard's CMO
In an exclusive interview with Storyboard18, Raja Rajamannar talks about sponsoring cricket and how to break the advertising clutter
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EVolve 2022: How marketers are making EVs more desirable and accessible
Brands focus on awareness creation and myth-busting exercises, community building, influencer engagement and mainstream promotions
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Simply Speaking: Familiarity does not breed contempt. It builds preference
Feelings are the most powerful determinants of a person's attitudes and decisions
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Will the festive season be bright for business?
In the first of a two-part series, Forbes India analyses the prospects of the festive season for ecommerce logistics, household appliances, rural demand, travel and hospitality, and bank loans
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Our top reads of the week
From Hindustan Unilever's plans for the next decade to Audi A4's status as the go-to luxury sedan, here are our top read stories of the week
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Monsoon 2022: Will uneven rains worsen inflation woes?
A failure of the monsoon in the east is likely to impact India's food basket adversely
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Storyboard18 Let's Talk: Celebrity branding in Indian advertising
What's celebrity branding? Where did it all begin? How did it evolve? How does it work? When does it fail? What new threats do celebrities face? We answer all these questions and more in the latest episode of Let's Talk, a Storyboard18 and Momo Media collaboration