Aisha Mahdi's Instagram feed is curated to show off the Kolkata girl's aesthetic—fashion before brands
Kritika Khurana started her journey as a fashion influencer about eight years back, when she first started uploading her 'Outfit of the day' or #OOTD on Instagram
She started her fashion blog, 'The College Couture', in 2015, when the concept of fashion blogging was alien