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Public Relations is one of the most effective ways to build on marketing strategies and create a strong brand image. Public Relations (PR) strategies that applied for different brands at the starting of the year 2020 may not be applicable in the present-day situation
The government, with public-private partnerships, should organise continuous awareness programmes of simple self-screening methods that can help in early diagnosis of the disease
For most companies, a hybrid model probably makes the most sense: a core group of employees who go to an office every day, another group who may commute once or twice a week, and a third group that works remotely almost all the time
The overstretched health infrastructure is under tremendous pressure to manage the patient load. This has created an opportunity to digitise health-infrastructure and health care services in the country
A Hackathon works on empowering the youth through practical exposure and the sheer you-can-do-it attitude among each of its participants
Healthcare management professionals will see newer possibilities and scope in the healthcare industry
Stopping the spread of virus might be possible but eliminating the virus is a very ambitious and a long shot
With the economic downturn coupled with the crisis of a pandemic, it is time that business schools take a note on incorporating risk management in their curriculum
COVID-19 pandemic will overwhelm the already overburdened personnel working in the healthcare sector. The doctors, nurses, paramedics, and other hospital staff are bearing the onslaught of this infection directly.
Perspectives and suggestions for an MBA aspirants to prepare better