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IIM Kozhikode

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The power of visuals: How smart design increases brand engagement
How visual design, colours and shapes influence consumer behaviour and boost brand engagement in a crowded digital marketplace.
ByIIM Kozhikode
Why should brands think about their ‘reason for being’
ByIIM Kozhikode
Vertical Drama: Future of mobile entertainment and storytelling
ByIIM Kozhikode
India's AI Challenge: From passive users to active designers
ByIIM Kozhikode
How to leverage India's MarTech boom
ByIIM Kozhikode
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Can longer work hour policies and cyberloafing go hand in hand?
ByIIM Kozhikode
Debranding: The quiet revolution reshaping consumerism
ByIIM Kozhikode
Old is gold: Restoring historical intelligence the artificial way
ByIIM Kozhikode
Joy of unboxing: Packaging's powerful pull for branding, bonding and beyond
ByIIM Kozhikode
Beyond Trade-offs: Importance of making sustainability aspirational and profitable
ByIIM Kozhikode
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Hard to Soft Skills: How to work with transition in rapidly transforming organisations
ByIIM Kozhikode
Killer or a breeder? AI's impact on creativity and jobs
ByIIM Kozhikode
Importance of women in India's path to development
ByIIM Kozhikode

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