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UNC-Flagler
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University of North Carolina Kenan-Flagler Business School
The effects of culture on marketing effectiveness
Marketers need to map their strategies to national cultures
University of North Carolina Kenan-Flagler Business School
It's complicated
University of North Carolina Kenan-Flagler Business School
Raising more than wages
University of North Carolina Kenan-Flagler Business School
Keeping it in the family
University of North Carolina Kenan-Flagler Business School
The 'I' in 'team'
University of North Carolina Kenan-Flagler Business School
Dealing with demand shocks
University of North Carolina Kenan-Flagler Business School
The business of saving lives
University of North Carolina Kenan-Flagler Business School
Sometimes self-service costs more
University of North Carolina Kenan-Flagler Business School
The deference between us
University of North Carolina Kenan-Flagler Business School
The view from the glass ceiling
University of North Carolina Kenan-Flagler Business School
The media moves the market
University of North Carolina Kenan-Flagler Business School
Ethical indiscretions and missteps: The slippery slope is all downhill
University of North Carolina Kenan-Flagler Business School
How brands can increase engagement and leverage social media platforms
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