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Storyboard18 Let's Talk: Celebrity branding in Indian advertising

Storyboard18 Let's Talk: Celebrity branding in Indian advertising

How rainmaker Sanjiv Mehta is building up HUL for the next decade

How rainmaker Sanjiv Mehta is building up HUL for the next decade

Simply Speaking: Emotion as a marketing lever—you can't wish it to happen

Simply Speaking: Emotion as a marketing lever—you can't wish it to happen

For 40 years, Maruti Suzuki ruled India's roads. Can it continue its dominance?

For 40 years, Maruti Suzuki ruled India's roads. Can it continue its dominance?

Don't be a rolling stone: Godrej Consumer Products' Sudhir Sitapati on how to build brands that last

Don't be a rolling stone: Godrej Consumer Products' Sudhir Sitapati on how to build brands that last

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