Instagram introduces new feature for managing posts on multiple accounts

The feature is coming to all iOS users, but there’s no word on if or when it will arrive on Android.

Published: Jan 10, 2019
Image: Shutterstock

Do you handle multiple Instagram accounts? If you do, you'll love this new update. Instagram has just begun rolling out the ability to post to different accounts (not Stories) you control at the same time by toggling between them within the 'compose' screen.

Once the option is available to you (it's still being tested), you should be able to able to share a new post to other accounts, similar to how one receives toggles to share posts on Facebook and Twitter. Underneath the options to tag people and the location marker, you will see "Post to Other Accounts," which will let you toggle between publishing options.

As per a report by TechCrunch, there's still no option to "regram" a post after it's been published or post Stories to multiple accounts. While that's still being awaited, the feature has also just started showing up on iOS, meaning it might be a while before we see a wider rollout, especially for Android users.

We did see Instagram including the option of sharing public posts as stories in the past, but there's still no option for you to reshare someone else's story unless you're tagged in the post. As far as a rollout for Android users is concerned, Instagram is still mum on revealing a timeline. However, going by how quickly features do migrate from one platform to another, it shouldn't be too long.

This should be great news for Instagram influencers who tend to maintain multiple accounts at different scopes and specialisations. The feature also caters to pages and brands with multiple admins working from different locations.

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