Consumer behaviour has undergone a transformation since the pandemic began. Access to basic services, like healthcare, education, financial services and shopping for essential commodities, have moved online and there is a tremendous increase in the use of digital payment gateways. All these new trends have implications for consumer-tech jobs of the future.
Forbes India Jobs of the Next Decade, powered by Indeed, endeavours to give job seekers a glimpse of opportunities of the future. A recent virtual webinar under this banner deep-dived into different industry sectors, to find out what can be expected in the consumer-tech job space over the next few years.
Disrupted Dynamics in Consumer-tech
The first of the two panel discussions at the online event, themed ‘Consumer-Tech companies in the New Normal’, focused on the Consumer-Tech industry, which is at an inflection point as it facilitates new trends through digitalization. With Mridu Bhandari, Editor - Special Projects, Network18, as moderator, human resource experts, Ravish Malhotra, Head of Talent Acquisition, Rapido; Suhail Vadgaokar; Director -Talent Acquisition, Urban Company; Akhil Gupta, Co-Founder & CTO, NoBroker and Sashi Kumar, Indeed India, shared their views on the theme.
By itself, consumer-tech is a huge field and there are various nuances and roles that fall within this broad domain. Even before the pandemic, there has been a considerable interest in consumer-tech. However, as businesses innovate to meet changing consumer demands and behaviour, it has influenced the dynamics for employment opportunities in this space.