What's buzzing in influencer marketing and the creator ecosystem? What's the next big thing coming down the line? Catch the big trends and hot topics in our weekly shorts
In this week's Weekly Shorts, the top brands and influencers have been listed based on their number of posts, engagement rates, and follower growth. Image: Shutterstock
The proliferation of platforms and formats like short-videos have changed the influencer marketing game for marketers, brands, and creators. In this fast-evolving space, keep up with the big trends and hot topics that matter in Storyboard18’s Weekly Shorts in collaboration with affable.ai, an end-to-end AI-powered influencer marketing platform. Track how creators, communities and brands are engaging with users and disrupting marketing to get a sharp and fast insight into present and future trends.
Cosmetics and clothing brands remain popular in India. SUGAR Cosmetics, the nation's fastest-growing cosmetic company, was mentioned in many sponsored pieces, followed by the e-commerce company Amazon Fashion India.
Also read: De-influencing is the new trend that has influencers scrambling
(Data based on the 107,698 influencer proles scanned by affable.ai between January 1 and March 14, 2023)
This week’s Weekly Shorts is written by the editorial team of affable.ai