Great Lakes Institute of Management
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Why your brand needs to focus on customer experience
High contact and deep engagement CX, or customer experience, can offer a sustainable competitive advantage for firms that choose to invest in it
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Could the government spend more during the lockdown?
What are the inherent rigidities of fiscal policies that prevent a government to spend more even if finances are available? Let's take a look at India's case
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Restore, Boost and Prevent: The Economics for Recovering
It was expected that given our response to COVID-19, we would see a crash in economic activity, and yet when the numbers are out, it seems the economists get entangled in their own constraints—vacillating between different ideologies.
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Covid-19: The importance of brand recall in mom-and-pop retail
Brand recall creation was a challenge in pre-Covid times too because of the wide range of choices available to consumers of almost all FMCG products
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Make India vs Make in India
Make in India hinges on efforts to attract foreign investments to India. While that remains, and shall remain an important policy outlook, it will remain a distant dream if we do not address the impending problem—that of labour supply
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Rhetoric impedes recovery(?)
A war-like situation would imply among other things, two important disruptions — suspension of civil liberties as well as economic liberties
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To save the economy, businesses need to social distance too
We need to think innovatively and take bold measures, such as foregoing EMI and rent payments to let the economy hibernate for three months. Here's why and how that will work
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Open innovation for Covid-19 crisis
There is a need for collective and coordinated scientific undertakings on a global scale to rapidly expedite the development pipeline for drugs, vaccines, and diagnostics
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Fast track 'Make-in-India' for turbocharging manufacturing growth
Seven key enablers for taking Make-in-India movement to the next orbit in this decade
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Blockchain in Indian healthcare system
Certain factors such as security, scalability and legal regulations still challenge the adoption of Blockchain
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The 3Cs of 2019: Conflicts, contraction and confidence
Among the conflicts and complexity, at the year-end one can see green shoots of growth emerging though it may be too early to declare revival