Beautiful ideas of the world’s most innovative firms
Great ideas can arrive in a moment of inspiration, plucked out of the ether fully formed. More often, though, the muses don’t pick up the phone. Innovation is mess and toil, and often found outside your four walls. “No matter who you are,” said tech pioneer Bill Joy, “most of the smartest people work for someone else.” The world’s most innovative firms, whose ideas are featured here, will always admit brilliance is harder than it looks
Keurig Green Mountain
Mr Iced coffee
5-yr SaleS growth/ 5-yr total return: 287%/ 156%
Keurig needs a hit after a sales slump of its K-cups and brew machines. All eyes are on the new KOLD drinkmaker, a joint effort with Coca-Cola and Dr Pepper that makes chilled drinks, going after SodaStream’s business. Expect it online and in selected stores this fall