Step a few decades back. A time when globalization spurred on a booming market for business travel. Ushering in a new era. Of the jetsetters. India is no less guilty of the cause. It presently harbors the world’s 3rd largest business travel market after China and Japan. A market slated to expand threefold until 2030.
So, what are the odds that the upcoming globetrotters of the nation will be on a constant lookout for more travel-friendly fashion pieces? And still several could resent being forced to wear mundane suits only because they feel more functionally suitable? Some could feel evermore helpless to succumb to creases or discomfort rendered by a faulty fit of the garment.
This summer. The pioneer of omni-channel custom menswear in India. CREYATE. Answers the traveler’s impulse. With key performance pieces. Of travel essentials. For the Jetsetters. On the move.
CREYATE’s SS’19 entrées bring forth proactive summer formals, ranging from stretch suits, quick-dry shirts, linen waistcoats to UV-resistant and water-repellent trousers. Dovetailed with rich, printed linings and customized, contrast turn-up cuffs.
From open-weave blazers that keep him aerated to lightweight, bi-stretch trousers setting the office-goer on his toes, the man on the move could ask for any convenience and these motion maestros have it all. The collection also features fuss-free quick-dry shirts. That absorb sweat fast enough to keep the wearer refreshed through 9 to 5. And beyond.