YS Chakravarti, MD & CEO, Shriram City Union Finance Ltd: Empowering the underserved

Mr. Chakravarti gives the credit for this phenomenal success to his team members. Leading from the front, Mr. Chakravarti says, “My journey with Shriram City Union Finance has been truly rewarding when I see the growth and evolution of my team. We work in unison with our team and whatever we have achieved we have achieved it together.”

He adds, “I get contentment to see that my team is performing well and in the last thirty years of my journey the biggest satisfaction for me has been to see the glow of happiness on the faces of our customers. It fills my heart with a sense of winning for my entire team when our customers come back to us to express thanks and gratitude for the timely financial support that we had provided in turning their dreams into reality.”  

Over the years, Mr. Chakravarti has significantly streamlined the operations of Shriram City Union Finance under his stewardship to make it achieve the distinction of becoming India’s most Trusted Financial Services Brand, according to the Brand Trust Report consecutively from 2016.  The company now has a wide distribution network with over 947 branches across the country.

Thanks to the forward looking approach of Mr. Chakravarti, the customers of Shriram City Union Finance are equally serviced through multiple delivery channels such as Mobile App, Website, Contact Centres and they also enjoy the freedom to visit any branch to access their account details. The company embraces state-of-the-art technologies with a secured network and centralized monitoring capability which ensures availability of the right information to the customers and authorized users of the branch.

An ardent follower of Shriram City Union Finance’s vision of serving the underserved and to create value at the bottom of the pyramid, Mr. Chakravarti abides by the company’s principle of maintaining the highest standards of corporate governance. He also encourages giving back to the society. He informs, “We fund two schools- one in Tamil Nadu and one in Andhra Pradesh where we have close to about 2500 students who belong to single parent families, or whose parents are in jail, or who are in a sense socially deprived, orphans, or psychologically disturbed. We supply all the required materials for their schooling from uniforms to books to everything free of cost and we don’t even charge fee from most of the students. Even if the fee is charged from some of them, it’s nominal.”

 “Other than running these schools, we also provide for the training of the youngsters in various skills like hotel management as well as two-wheeler repair, among others. We not only train them but also try to place them with two-wheeler dealers’ workshops and if they are keen in setting up their own workshops, we help them in their endeavours,” he says adding, “Our CSR approach revolves around providing both education and employment.”

An inspiring trailblazer, Mr. Chakravarti has in a way not only driven the Shriram Union Finance to achieve thumping success with the support of his team but he is also instrumental in charting the course of accomplishments for others. He himself rose from the position of trainee to the Managing Director and CEO of the company which in itself speaks volumes about his success story. Still, he calls himself just a facilitator who is helping small businessmen with easy finance while they work hard to turn their dreams into reality.

Website: www.shriramcity.in

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