With Trump's offensive against diversity and inclusion policies, hailed by hard-right politicians in several countries, "anti-woke" rhetoric is gaining ground
Influencer Andrew Tate attends UFC 313 at T-Mobile Arena on March 08, 2025 in Las Vegas, Nevada.
Image: Ian Maule/Getty Images/AFP
Toxic masculinity peddled by online influencers is becoming increasingly prominent, experts say, buoyed by the resurgence of far-right ideology and a virulent backlash against feminism.
In March, a 26-year-old man was jailed in the UK for killing his ex-girlfriend, her sister and her mother with a crossbow and knife in 2024.
Kyle Clifford's trial heard that he had watched videos by self-proclaimed misogynistic influencer Andrew Tate hours before the horrific murders.
Tate has more than 10 million followers on X and is popular with young men on the platform, where he shares his violent vision of masculinity.
While Tate was banned on Instagram and TikTok for his misogynistic tirades, his X account was restored by Elon Musk when the billionaire bought the platform in 2022.