Kotler and Sarkar: On brand activism, and why credibility of Indian CEOs is at a
Marketing guru Philip Kotler and Christian Sarkar in their new book discuss the seven wicked topics they have identified for brand activism. The book is an insightful read on how brands end up on eith
By Pooja Sarkar
Forbes India Podcasts
From the Bookshelves
Forbes India Tech conversations
Money Talks
One thing today in Tech
- Home /
- Podcast /
- From-the-bookshelves /
- Kotler-and-sarkar-on-brand-activism-and-why-credibility-of-indian-ceos-is-at-an-alltime-low
Advertisement
Advertisement