When Sankaran Naren, chief investment officer of ICICI Prudential Asset Management, came across doctor-writer Atul Gawande’s critically acclaimed book, The Checklist Manifesto, in 2009, markets around the world were already facing an economic crisis. Though Gawande’s book, which dealt with breaking down complex situations into simple rules, focussed on the medical fraternity, Naren realised that he had been using the concept of a checklist for his investment team for quite some time. It wasn’t a formal structure, but a semblance of a process that helped him—and his team—make fewer mistakes.
Gawande himself had been influenced by the airline industry, and later spoke to many people—from those who manage money to those who manage crowds at a rock concert—who dealt with complex situations. Checklists in aviation and medicine aim to eliminate errors completely. They are critical since they deal with life and death situations—a minor mistake in a flight may lead to a fatal crash.
AG: How?
(This story appears in the 06 February, 2015 issue of Forbes India. To visit our Archives, click here.)