Stanford

Putting the Customer First

Putting the Customer First

Why Transparency Matters

Why Transparency Matters

Why Feelings of Guilt May Signal Leadership Potential

Why Feelings of Guilt May Signal Leadership Potential

How Entrepreneurs Can Get Rest and Have Fun

How Entrepreneurs Can Get Rest and Have Fun

Are We Happy Yet? The Unexpected Links Between Happiness and Choice

Are We Happy Yet? The Unexpected Links Between Happiness and Choice

  • Why are Social Entrepreneurs Like Ginger Rogers?

    Why are Social Entrepreneurs Like Ginger Rogers?

    Social entrepreneurs, those organizations and individuals who work to improve major social issues, don't have the networks and financial systems of traditional entrepreneurs, Sally Osberg, president of the Skoll Foundation told a Stanford MBA audience. Like Ginger Rogers dancing in a 1940's musical, they face the same issues as traditional entrepreneurs, but must do it backwards in high heels

  • Everyday Low Pricing May Not Be the Best Strategy for Supermarkets

    Everyday Low Pricing May Not Be the Best Strategy for Supermarkets

    Supermarkets either advertise themselves as offering "everyday low pricing" or holding sales with special promotional pricing. New research coauthored by Stanford's Harikesh Nair says one model has lower fixed costs and the other produces higher revenues

  • The Lonely Shopper

    The Lonely Shopper

    Baba Shiv finds that people who are lonely prefer products that the majority don't prefer — but only in private

  • How to Tell Your Story for Impact

    How to Tell Your Story for Impact

    Business school communication lecturer JD Schramm helps alumni develop the art and science of tight story-telling for social impact

  • Why Nice Guys Don't Always Make It to the Top

    Why Nice Guys Don't Always Make It to the Top

    Nice guys may not finish first, says research at Stanford Graduate School of Business. In fact, taking care of others in your group and even taking care of outsiders may reduce a nice guy's chance of becoming a leader

  • Who Is More Digital? Teenagers in China or Silicon Valley?

    Who Is More Digital? Teenagers in China or Silicon Valley?

    High School students in Palo Alto, Calif., spend more time using digital media daily than their counterparts in Beijing, but the Chinese youths are more likely to build networks online

  • How Our Economic Experiences Affect Investment Behavior

    How Our Economic Experiences Affect Investment Behavior

    Researchers have demonstrated that personally experiencing something like the Great Depression has a significant impact on how we invest our money

  • When They Are Wrong, Analysts May Dig in Their Heels

    When They Are Wrong, Analysts May Dig in Their Heels

    When they are wrong about quarterly earnings forecasts, analysts may stubbornly stick to their erroneous views, a tendency that might contribute to market bubbles and busts, according to research coauthored by John Beshears of the Stanford Graduate School of Business

  • Negotiation Strategy: Six Common Pitfalls to Avoid

    Negotiation Strategy: Six Common Pitfalls to Avoid

    Whether you're negotiating for your firm or for your position in it, you'll do better if you avoid some common pitfalls

  • 7 Myths of Executive Compensation

    7 Myths of Executive Compensation

    Corporate governance experts from Stanford Graduate School of Business say criticism of CEO pay might be off the mark

  • Harnessing Social Media to Make a Difference

    Harnessing Social Media to Make a Difference

    In three months a group trying to save a friend’s life used social networking tools to get over 24,000 South Asians to register for the National Marrow Donor Program. Their effort inspired Professor Jennifer Aaker to develop a course at the Stanford Graduate School of Business, The Power of Social Technology, which is supported by a set of social technology cases written with Victoria Chang, Alice LaPlante, and Sara Gaviser Leslie

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